Sashimi-grade, sustainable, traceable seafood—from Mexico’s small-scale co-ops to your kitchen, restaurant, or store.
We pay co-ops up to 4× more than traditional intermediaries for high-quality, sustainable, and traceable catch, and train fishers in onboard handling—preserving quality from the moment the fish comes out of the water.
Source from verified co-ops practicing sustainable, traceable fishing.
Protect quality boat-to-buyer: adapted ike-jime, icing, cold-chain, precise processing.
Deliver reliably to stores, B2B, and export—at competitive prices.
We use an adapted ike-jime method designed for small boats and smaller species:
Why it matters: Less stress at harvest preserves muscle integrity—cleaner flavor, firmer texture, longer shelf life—and rewards co-ops for sustainable, traceable practices with better prices.
Reliable supply. Sashimi-grade quality. Always sustainable, traceable.
Adapted ike-jime (instant kill + bleeding, no spinal wire), strict icing, and disciplined cold-chain for cleaner flavor and longer shelf life.
Third-party verification and lot-level documentation with every shipment.
Annual price agreements, predictable lead times, USD invoicing available; clear FX policy.
The problem: Small-scale fisheries catch a large share of the world’s fish, yet many are trapped in low-price, high-pressure cycles that harm oceans and livelihoods.
Our model:
SmartFish is a social intermediary, trading exclusively in third-party-verified sustainable seafood. We source high-quality fish directly from SSF co-ops and bring it to market through our SmartFood store.
Adapted ike-jime (instant kill + bleeding), cold-chain discipline, rigorous specs.
Third-party verification, lot-level traceability, open-book pricing with co-ops.
Pay more to fishers so they can fish less, oceans recover, and communities thrive.
Visit us in our SmartFood stores in Mexico City.
Contact for press & investors